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Click Fraud Prevention


Detecting Click Fraud
As with most things, there is an easy and a hard method to detecting Click Fraud. The easy and most efficient way uses an Ad Tracker’s Click Fraud monitor tool for Ad Tracking and PPC Tracking. The harder, older-style way is log file analysis.
  • Log file analysis is time-consuming. This method takes hours to obtain enough data to detect Click Fraud. Even with programs that sift log files to detect Click Fraud, it is still the least efficient way to uncover Click Fraud.
  • Click Fraud monitor tools save you time and money. By placing code at the end of every advertisement, Click Fraud monitors detect the fraudulent clicks with Ad Tracking and PPC Tracking as they happen. Ad Trackers work on autopilot so you can stop endless sifting by hand.


Preventing Click Fraud
Click Fraud detection can help stop existing Click Fraud, but it is in your best interest to take measures to prevent Click Fraud from occurring in the first place so you can post your pay-per-click ads worry-free. Again, there is the older, slower method of banning IP addresses, and the newer, better method of using an Ad Tracker’s Click Fraud monitor.
  • Banning IP addresses from viewing your Web site may sound like a great idea, but you risk potential customers becoming banned because of only one person committing Click Fraud. In addition to potentially losing customers, finding the IP addresses to ban is time-consuming, even when using an Ad Tracker’s Ad Tracking, PPC Tracking and Click Fraud monitor to discover the addresses.
  • Using a Click Fraud monitor is by far the easiest and most effective way to prevent Click Fraud by Ad Tracking / PPC Tracking. Click Fraud monitors are designed to not only detect Click Fraud but also prevent illegal clicks altogether by deterring fraudulent activity. An Ad Tracker’s most common form of Click Fraud prevention is displaying a page that warns the lawbreaker to stop immediately and that his or her IP address has been recorded.

Ad Tracker Reviews recommends the use of a Click Fraud monitor as the quickest, easiest and most reliable way to detect and prevent Click Fraud. Consistent reading of Ad Tracker Review’s up-to-date and thoroughly researched information makes it easy to decide which Ad Tracker’s Click Fraud monitor, Ad Tracking and PPC Tracking will work best for your Web site so you can have a hassle free and money-making online ad campaign.

More on how to prevent click fraud