Our Ad Tracker Reviews Rating System ContinuedThe sixth quality that we rate is return on investment (ROI) tool. This is by far the second most important quality that we measure after determining click fraud prevention. The return on investment tool is important because without it, the Ad Tracker is useless. The return on investment tool will show you each advertisement and how much you have profited by or not from each ad. The more detailed the ROI the higher the score. In this area we are looking for the ability of the adtracker to measure each advertisement down to the keyword. For example, not only will you know if a visitor came from Google, you will also know if a visitor came from Google through the keyword ‘buy apples’ and bought .your apples This is a powerful tool and is worth buying. We urge our visitor to pay close attention to this rating because of its importance. More about the Ad Tracker ROI Tool Rating The seventh quality that we rate is customer support. Customer support is nonexistent to many Ad Tracker tools, therefore its importance to our rating system. Support can be the difference between you knowing how to use your Ad Tracker software properly or, again, wasting money. If customer support is not there or is not willing to help you when you need it, you might as well not be using that product. Ad Tracker Reviews Customer Support Rating The eighth quality that we rate is security. If your Ad Tracker tool is not secure, and it is easily ‘hacked’ into, your data is in danger. Your competition would have access to your return on investment information and doing their best to mimic your success. More about the security rating The ninth quality that we rate is speed. It was not until recently that we considered speed a major part of an Ad Tracker. We have tested several Ad Tracker tools that have failed to provide us with the speed that we require – some of them causing us to spend four times as long to review as others. If it takes minutes to deliver one result, this also cuts into deciding what ads are working or not. Speed or lack of it affects our ROI as well. More about the ad tracker speed rating The last quality that we rate is company stability. If the Ad Tracker is a hosted product (the AdTracker company hosts the data on their server) it is important the ad tracker company is stable. If they go out of business, you will lose all of your data. We take this rating seriously and check all fiscal aspects of the business. If there is any sign of the company going under, we immediately downgrade the company stability rating. We do constant, extensive research to discover how stable the company is in the national and global marketplace.More about the stability ad tracker rating |
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| AdWatcher | 9.8 |
| ClickTracks | 8.3 |
| HitsLink | 6.4 |
| WhosClickingWho | 6.4 |
| DynaTracker | 6.2 |
| ConversionRuler | 6.3 |
| AdTrackz | 5.9 |
| AdMinder | 4.6 |
| ClickAlyzer | 1.6 |
| ProAnalyzer | 0 |
